What is PWB's Partner Marketing Policy?

For partners: Explaining what the policy is, and the rules surrounding partners posting on social media

1. What is Peckwater's marketing policy: UK, FR, USA, STG?

2. What is Peckwater's marketing policy: CEE?

3. What is Peckwater's marketing policy: Nordics?

4. Rules about posting on social media

1. What is Peckwater's marketing policy: UK, FR, USA, STG?

As part of your launch package you will be set up on a 12 week marketing plan on each platform. This consists of:

Discounts
In weeks 1-4, PWB will fund discounts.
In weeks 5-8, PWB will fund 50%, the partner/STG will fund 50%.
In weeks 9-12, partners/STG will fund 100% of discounts.

Promoted placements
Promoted placement are to be applied to all sites that qualify, the criteria for promoted placement eligibility is dictated by the platforms and PWB (4.2 rating, prep time <14 mins, uptime >95%)
As a reward for good operational performance, PWB will fund 50% of the promoted placements. 
There will be a cap on spend, and the amount contributed by the partner will not exceed £30 per listing per month.

This ensures you get a steady stream of customers from launch to trigger the platform ranking algorithms. You cannot opt out of marketing in these first 12 weeks.

You are also opted in by default to aggregator-led marketing campaigns - Tasty Thursdays on Deliveroo, Cheeky Tuesdays on Just Eat, Eat Wednesday on UberEats.  These become partner funded after your 12th week trading on that platform.

For more details on the marketing plan click here.

2. What is Peckwater's marketing policy: Nordics + CEE (DH)

4. Rules about posting on social media

Please note, partners are not allowed to post our brands or Peckwater Brands' content on their social media.